Insights & Insights+

Providing member, loyalty, sales, campaign, and industry data
 

 

Are you looking to gain a competitive edge and make informed business decisions? Look no further than our data platforms Insights and Insights+. Our powerful data products are designed to help businesses of all sizes collect and analyze relevant data to inform strategy, planning, and execution.

Insights provide businesses with valuable data to identify patterns, trends, and outliers. With Insights, businesses can gain a clear view of what is working and what needs improvement, allowing them to make more accurate and effective decisions. Insights+ takes data analysis to the next level by providing businesses with advanced tools to analyze the competitive market in their territory.

By leveraging Insights and Insights+, businesses can stay ahead of the competition by understanding the changing needs and preferences of customers. With our data products, companies can tailor their products and services that meet those needs and develop more effective marketing strategies.

At Springbig, we understand the importance of data-driven decision-making in today’s fast-paced business environment. That’s why we have created powerful data products to help businesses make informed decisions that improve their bottom line and reduce risk. Don’t wait, invest in Insights and Insights+ today and gain the competitive edge your business deserves.

Insights Dashboards

Member List Analysis

  • Analyze the performance of your loyalty and/or textable list

  • List penetration and relative spend %

  • Visit rates and visit frequency

  • Average basket size

  • Average customer spend

Loyalty Program Analysis

  • Outstanding point balances

  • Points issued and redeemed

  • Member count and point balances across visit count buckets

  • Member and point redemption rates

  • Visits and equivalent dollar spend per redemption

Retail Sales Analysis

  • Sales, visits, average basket size and brands per transaction across comparative date ranges and over a date range

  • Detailed sales per month and per day by brand and category

  • Sales by day and month seasonality analysis

Campaign Performance Analysis

  • Messages sent, click, visit and spend totals and rates

  • Campaign ROI and key spend and cost ratios measured per message, per click, per visit, per $1 cost

  • Provided in total and per average campaign by month as well as per individual campaign

Reach out to your Client Success Manager to add this subscription to your Springbig plan, today!